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Business Plans
What are Business Plans for?
1. What is a Business Plan? 
A Business Plan is a document in which a business opportunity, or a business already under way, is identified, described and analysed, examining its technical, economic and financial feasibility. The Plan develops all of the procedures and strategies necessary in order to convert the business opportunity into an actual business project.  
It is an indispensable tool in order to start up a business project, independently of the size of the project and/or of the amount of business experience of the entrepreneur. 
It provides an answer to simple questions about a new business or a business already under way: 
  • Where
  • Why
  • When
  • Who
  • How
What is the purpose of a Business Plan?  
The purpose of a Business Plan is to identify, describe and analyze a business opportunity and/or a business already under way, examining its technical, economic and financial feasibility. 
Moreover, it should serve as a business card for introducing the business to others: banks, investors, institutions, public bodies or any other agent involved, when it comes time to seek cooperation or financial support of any kind. 
A Business Plan has a dual function - Management and Planning
Management Tool: 
  • Provides economic/financial projections. 
  • Enhances the monitoring and control of the business by following up the results obtained and analyzing management indicators. 
  • Introduces an analysis of the supply and demand. 
  • Reflects the commercial strategy and the marketing policy. 
  • Identifies the guidelines for the management of human resources. 
  • Analyzes the key factors of success and the risks of a business. 
Planning Tool: 
The company assumes and takes responsibility for the definition of its objectives:  
  • With results-oriented actions. 
  • Strict fulfillment of its economic commitments. 
  • Orients decision-making processes: 
  • Provides qualitative and quantitative information. 
  • Planning conforms to a homogeneous pattern. 
3. Content of a Business Plan 
The development of a BUSINESS PLAN consists of the following elements, which provide answers to the main questions that can be raised by third parties
  • Analysis of the Present Situation – Where we are. 
  • Business Plan Objectives – Where we want to go. 
  • Strategic Plan – How do we want to get there 
  • Financial Plan – How we are going to finance it 
4. What are the benefits to be derived from a Business Plan? 
  • A Business Plan is a written document which helps the entrepreneur clarify and understand the business better. 
  • It identifies the critical points of the business project and gives a response to the problems that could arise 
  • It focusses resources on the attainment of objectives and goals. 
  • It is a living document, and a tool for employers and employees alike. 
  • It is a passport to sources of finance, whether equity or debt. 
We have many years of experience in the preparation of business plans and can prepare a professional business plan which will be invaluable in raising capital essential for the viability of your business -whether anew project or expansion of your present activities.



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